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One of the most common things we get asked by real estate representatives is whether or not they require to have an IDX listings feed on their site. The brief answer, I do not believe so. Automatic listing feeds like IDX attract agents because it's a fast and simple method to get many of the listings your MLS board on your website.

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The only factor most real estate agents desire IDX listings on their website is because everybody else has it, so they believe they need it too. Developing  The Most Complete Run-Down  is Costly So who is using IDX listings truly well? It's all of the huge gamers, like Zillow,, and so on

Do you like all of those real-time search maps and stunning display screens of listings? The bottom line is, that costs a lot of money to establish. For the bulk of representatives, the only method to produce a better experience on an IDX feed is with big budgets and substantial work, which are typically two things that you don't want to buy.

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It Can Be Restricting Technically speaking, automated listing feeds through plugins do not operate in every area. Various cities and regions may use various feeds, which suggests you might not have access to specific features depending upon where you operate. Additionally, if you run in numerous realty boards, you require to ensure that the exact same automatic listing feed is supported throughout all places.

It Won't Help for SEO Depending Upon how your IDX feed is constructed, you might not be doing yourself any prefers when it comes to SEO. The majority of the IDX feeds utilized by numerous agents are frequently templated and hosted on a subdomain (like listings. yourdomain.com), which does not positively impact your SEO in any way.

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com will always be the more reliable site and will always outrank a smaller sized site with a templated IDX feed. If everybody is using the exact same templated IDX feed (most are), it will have no effect on your SEO strategy, simply because you'll have too much competition by larger, more authoritative sites.